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Group Processes & Intergroup Relations, Vol. 7, No. 1,
55-75 (2004)
DOI: 10.1177/1368430204039973
© 2004 SAGE Publications
Negative Affect and Political Sensitivity in Crossed Categorization: Self-Reports versus EMG
Nurcan Ensari
Alliant International University
Jared B. Kenworthy
Lynn Urban
Carrie J. Canales
Eduardo Vasquez
Deanah Kim
Norman Miller
University of Southern California
We experimentally examined the effects of negative integral affect on preferences among the double in-group (ii), crossed (io and oi), and double out-group (oo) targets of the crossed categorization paradigm. We used insults from members of politically sensitive vs. non-sensitive out-group categories of a crossed target (Oi) to induce affect. Dependent measures included self-reports and a psycho-physiological measure of affect (facial electromyography, EMG). Under no insult, participants conformed to social desirability pressure and favorably evaluated targets with a politically sensitive out-group membership, whereas facial EMG measures indicated greater negativity toward those same targets. Negativity of self-report and facial EMG measures converged, however, when members of a politically sensitive out-group category had provided hostility-justifying insults.
Key Words: crossed categorization EMG insult intergroup negative affect political sensitivity self-reports
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